Boost Your Beauty Business with Profitable Add-On Services and Products

Oct 26, 2023

Are you eager to increase your revenue in your beauty business but not sure which offerings will truly expand your client base and your bottom line? Don’t worry; we’ve got your back, girl! There are plenty of ways to get creative in your business and provide irresistible offers that your clients can’t turn down. The truth is, if you want to bring in more revenue to your beauty business, you should get comfortable with upselling! You’ll be amazed at what a difference add-on services and products can contribute to the overall sales ticket at each appointment. Imagine being able to double the amount of your service with just a simple five minute conversation on which additional services or products would benefit the client’s experience and results. If you’re having trouble coming up with ideas on what you can upsell in your beauty biz, keep reading to explore all the ways you can take your beauty business to the next level with add-on services and products.

Spray Tan Body Contouring: Help your clients achieve the perfect silhouette with body contouring services. With this service you can tone, sculpt, and enhance your client’s natural beauty by adding highlights and contours to specific areas of the body. This great thing about this service is that it can be offered to ALL clients. No matter what your client’s body type is, they can benefit from spray tan body contouring. To learn more about how you can become a contour pro, visit the Spray Tan Class courses page!

Additives (Scents, DHA Booster, etc.): Elevate the tanning experience with scents and DHA boosters. Clients love to feel that they’re getting a customized experience when they visit their favorite beauty provider. During your sunless sessions, you can offer clients fragrances, shimmers and other skincare enhancing additives that will take their results to a whole new level of luxury.

Tan Extender: Provide high-quality tan extenders that help your clients maintain their sun-kissed glow for longer. Clients always want to get the most out of their investment. With products like a tan extender, they can see the longevity of their results extend out several days further! Not to mention, offering this type of retail item allows your clients to have a post tan care product that will last them for many many spray tan sessions in the future.

Exfoliators/Tan Removers: Help clients prepare for their tanning sessions with exfoliators and tan removers. As spray tan experts, we know that a fresh canvas ensures a flawless tan application. That’s why it's important to keep clients educated on how they can go about preparing for their sunless glow. Instead of offering this knowledge and then sending them off to buy a product somewhere else, it’s beneficial for both you and the client to carry these prep products right in your sunless space!

Sunless Tanning Mousse: Offer sunless tanning mousse as an alternative to traditional tanning methods. People love an at-home DIY tanning product because it's quick, convenient, and delivers fantastic results. A lot of spray tan artists shy away from offering this type of item in their spray tan business because they worry that it will compete with their service. However, it’s important to remember that at-home tanning products typically will be marketed toward a different type of consumer than the clients that choose to spray tan. Think about this as expanding your reach and creating an additional revenue stream for you.

Hydration Treatment: Pamper your clients with a hydration treatment that leaves their skin feeling nourished and revitalized. Hydration treatments are an excellent addition to a spray tan service. The active ingredient in tanning solution, DHA, is actually very drying to the skin. However, spray tans last longer and look more natural when the skin is hydrated. By explaining this benefit to your client you’ll be able to increase sales with an affordable add-on option.

Teeth Whitening: Brighten your client’s smiles with professional teeth whitening services. There is nothing that compliments a beautiful fresh tan more than a dazzling white smile. You can offer this service as an add-on or create a package that includes both sessions together for a high-ticket service.

The beauty of offering add-on services is that they don’t need to significantly increase the total cost of your client’s appointment to make a substantial impact on your overall revenue. By simply adding an extra $5 to $20 per appointment, you can significantly boost your earnings.

Think about the overall impact this could have on your business. Over time, those additional dollars per client can result in substantial growth for your beauty business! Plus, it’s a win-win situation – your clients get to enhance their experience, and you get to increase your revenue.

If you’re eager to discover more sunless tips to help your beauty business flourish and bring your dreams to life, be sure to tune in and subscribe to “The Beauty Business Babes Podcast” on iTunes and Spotify. This podcast is your go-to resource for all things beauty business, providing insights and strategies to take your business to new heights. So, what are you waiting for? Let’s get your beauty business rockin’ and rollin’ toward success!

Xoxo,

Kelly